You can’t be a savvy entrepreneur or negotiator and not follow the facts and figures. off the conveyor and into the 'bin'! Networking. Look after them, educate them … Business skills training specialists Maguire Training present an invaluable course 'Winning New Business' which equips delegates with everything they need to find new business, create the right impression and close the deal. Referrals. Tell your business story – capture the prospect’s attention with a short history of your business. If you have a clear understanding of who your customer is (and is not), then you can target... 2. A strong value proposition is the core of your competitive advantage, and we know from working with hundreds of businesses over the years, that it can be the difference between losing a sale - and closing it. Every sales enquiry must be recorded, respected, and actioned - sales enquiries are the life-blood of the business. Guide. By consistently making an effort to bring in new business, you'll reduce your risk of failure and grow your business in a sustainable way. Use powerful sales presentations when in front of potential new customers, communicate a clear honed sales message, provide value through the process, and ensure you demonstrate that you can resolve their problems and meet their needs. The best way to arm yourself and your team with the knowledge, skills and strategies required to win new customers in the challenging environment of modern business is to obtain quality … Virtual Meet Up: How to Win New Business. Here are nine tips to help you win new business. Right now, prioritize reaching out to current clients before new clients. It's easy to book an initial consultation - just provide some brief details, and your preferred date and time, and we'll reply by email to confirm your appointment. 13/08/2015. To help you get started straight away, here Maguire Training lists seven useful ideas that could help you to find new business: These ideas only scratch the surface of what Maguire Training can teach you about winning new business. All it takes is the right approach, service innovation, and a positive attitude. Every business wants to grow (or should do!). This might be a secret game plan or hidden DNA within your business that has been built up and refined over years, but you know it works! 1. You don't have to pay for market research, but you do need a good idea of your target market. Whatever your business, it is essential that you focus on winning new customers and new business as part of your sales plan and strategy. Winning new business today also means being able to show a potential client that your firm is as agile as it is thoughtful. What a waste of all that resource and effort so far! Please get in touch. In the twenty-first century the competition between companies for new customers is intense and the ability to win new business is perhaps the most important skill that any sales-oriented leader or manager can possess. Clearly, I am not advocating that a huge global economic downturn is a great thing for the whole business community. 7 Steps to Winning New Customers 1. Without enquiries and leads coming in, your business will starve, and eventually shrink. It’s not enough to just ‘call them back’ a few months ahead of a review. How To Win New Business Old leads. We often we see practitioners within the creative industry who show true... Get help if you need it: . These sessions are a platform for sales leaders to share experiences and struggles, build connections with one another and take something away to help their sales teams. If you'd like to find out more about our formula for success, please get in touch with us. We give up too early most of the time. The below strategies and tips are the best answer about how to get clients for new business. This short business support video will show you how to win new business. By GENERATING LEADS. they have generated a new qualified lead) - what happens next? Strong business growth also comes from the marketing and sales teams being clearly aligned, focussed on generating leads and winning new business, and have got clear-cut targets, KPIs and strategies to get there. By GENERATING LEADS. Get emotional. If you aren't focussed on new customers and new business, you are really going backwards - so how do we win this new business? Let us discuss some of the customer oriented marketing strategies to win customers for your business. How can we help you and your business? Your current clients already know, like you, and trust you. We find in many businesses, that in reality, the marketing efforts are all about making things 'look nice'! Whilst in many businesses there is massive potential to grow existing customers, through lots of different ways, a vital ingredient to business growth is NEW BUSINESS! There are many ways to win new clients as a freelancer, but you’re more than likely to come up against a new business pitch process as one of them at some point in your freelance life. A likeable team is the foundation for building a strong, long term working relationship – after all, there’s little point in winning new business if friction with the client and incompatible viewpoints cause you to lose it soon after. If you aren't focussed on new customers and new business, you are really going backwards - so how do we win this new business? Sales is the lifeblood of every business. Think like … 3) Ensure you have robust sales systems and process. 1. A concise statement describing your offering, why that is relevant to customers' needs and improves their situations, and how you will deliver that promise. © 2021 Oldfield Advisory Oldfield Advisory LLP is registered in England and Wales under Company Number OC431162. Making decisions in business obviously relies heavily on logic. Keep following up, until they literally tell you to go away! How to Win a New Contract for Your Business: Keep your branding strong throughout so your pitch leaves a lasting impression – include your logo and use your brand colours in headlines, headers and footers and watermarks. Stay iterative, be flexible and keep improving. A sales playbook documents your organization’s approach to sales. 1. They have already... 3. How to win new business: live Q&A ... For Lambros Atteshlis, it was a mentor who helped him to target priority markets - bringing in new business for his media company during the recession. In the twenty-first century the competition between companies for new customers is intense and the ability to win new business is perhaps the most important skill that any sales-oriented leader or manager can possess. Whilst in many businesses there is massive potential to grow existing customers, through lots of different ways, a vital ingredient to business growth is NEW BUSINESS! You need to get the whole team behhind the strategy to win new business, especially your sales team. Without sales, we haven't got a business. We'd love to hear from you. As an entrepreneur or business owner, that planning should include methods to attract new clients. 2010 - 2020 Maguire Business Solutions Limited, Registered In England and Wales No. Then you need to be sure that your growth is 'smart' - that is, that you are generating cash as you are growing! You need an immensely robust sales process to ensure that none of these apples fall off the conveyor at any point. 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